Top-Ranked Ancillary Cannabis Companies Investors Should Watch Now
The cannabis industry continues expanding rapidly, especially online. Many consumers now rely on digital platforms to explore products and find local dispensaries. At the same time, ancillary sectors like technology, packaging, and paraphernalia have become essential. These businesses do not handle cannabis directly. Instead, they support the market from the sidelines. The U.S. cannabis industry is valued at over $45 billion in 2025. Analysts expect strong growth to continue over the next five years. As demand rises, so does the need for accessories and digital services. Retailers depend on software and secure packaging to stay compliant. Additionally, online traffic helps drive sales and brand visibility. Because of this, ancillary companies remain in focus. They serve critical functions and often face fewer legal risks than growers or dispensaries. Therefore, many investors see them as smart exposure to the cannabis sector.
Recent headlines show that momentum for legalization is building again. Several new bills are being introduced across key states. Some regions are also expanding medical access or softening cannabis penalties. However, federal reform remains slow. As a result, cannabis stocks tend to fluctuate in response to news events. Traders must remain vigilant and respond promptly.
Watching For The Best Entry
Technical analysis can help identify potential entries. Watching volume and support levels provides important clues. Yet, using stop-losses is equally important. Risk management must always come first. Traders should avoid oversized positions, especially in volatile sectors. Ancillary stocks can show strong breakouts but also sharp pullbacks. Therefore, patience and discipline are key. This week, several top ancillary cannabis stocks offer potential setups. With the right strategy, they may provide strong opportunities.
The cannabis sector continues to evolve, with ancillary companies playing an essential role in its infrastructure. These businesses do not cultivate or distribute cannabis directly. Instead, they support the broader industry through technology, logistics, packaging, or retail tools. As legalization efforts gain momentum and consumer demand rises, the need for reliable ancillary services grows. Investors looking for exposure to cannabis without touching the plant itself often favor these stocks. July 2025 presents a promising time to watch some of the sector’s strongest players. Three top ancillary cannabis stocks to monitor this month are Leafly Holdings Inc. (LFLY), WM Technology Inc. (MAPS), and Greenlane Holdings Inc. (GNLN)
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Leafly, Weedmaps, and Greenlane: Cannabis Stocks to Watch July 2025
- Leafly Holdings Inc. (NASDAQ: LFLY)
- WM Technology Inc. (NASDAQ: MAPS)
- Greenlane Holdings Inc. (NASDAQ: GNLN)
Leafly Holdings Inc. (LFLY)
Leafly is a dominant online cannabis marketplace and educational platform. It serves millions of users across the United States each month. The platform helps consumers discover products, read reviews, and locate dispensaries. Leafly lists inventory from over 10,000 licensed dispensaries. This wide reach gives it an edge in consumer engagement. Additionally, Leafly allows dispensaries to advertise and attract nearby shoppers. These services help drive traffic and revenue for cannabis retailers. Its digital infrastructure also supports product discovery, order placement, and brand exposure. Leafly has become a go-to source for cannabis information and shopping across multiple states.
Leafly’s most recent financial performance shows a company in transition. In early 2025, it shifted to over-the-counter trading after delisting from the Nasdaq. This move reflects some financial strain. Analysts anticipated revenue around $8.5 million for Q1, although Leafly has not confirmed final figures. Advertising remains its primary revenue source, helping dispensaries get visibility through its platform. However, operational losses continue to weigh on growth. Despite the challenges, Leafly’s large audience and user traffic offer long-term potential. Yet, the company must improve monetization and reduce losses to regain investor confidence. Its future success depends on scaling revenue while managing costs.
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WM Technology Inc. (MAPS)
WM Technology, also known as Weedmaps, is a leading cannabis tech provider. Based in California, the company connects consumers with licensed retailers through its popular marketplace. Weedmaps also supports businesses with digital tools. These include retail software, customer relationship management systems, and online ordering platforms. The company helps more than 5,000 cannabis businesses grow and manage their operations. Weedmaps has a strong presence in legal markets across the United States. Its dual approach—serving both consumers and businesses—has made it a key infrastructure player. As the market expands, Weedmaps remains vital to cannabis e-commerce and business services.
In Q1 2025, Weedmaps reported revenue of $44.6 million. This figure matched the results from the same period last year. Although year-over-year growth was flat, the company maintained positive adjusted operating income of $2.6 million. This signals financial stability. Weedmaps remains debt-free, which adds to its appeal in a volatile sector. However, the pace of new customer growth has slowed. Still, its existing client base continues to use its paid tools consistently. The company is focusing on improving platform features and retaining long-term clients. Weedmaps is positioned well for future gains if it can accelerate growth again while maintaining financial discipline.
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Greenlane Holdings Inc. (GNLN)
Greenlane Holdings is a cannabis accessory and packaging supplier with a global footprint. The company specializes in selling high-quality vaporizers, glassware, and safety packaging. Its catalog features both in-house and third-party brands. Greenlane supports thousands of dispensaries, cultivators, and vape shops. With operations across North America and abroad, it plays a critical role in product delivery and compliance. Greenlane’s expertise in packaging and distribution makes it a vital partner to plant-touching businesses. Its products are known for premium design and regulatory alignment. This focus on compliance gives it an edge in tightly regulated markets.
Greenlane has undergone major changes in 2025 to stay afloat. In February, the company raised $25 million through a private placement. This gave it a much-needed cash infusion. By June, Greenlane executed a 1-for-750 reverse stock split to meet Nasdaq listing standards. Leadership changes also occurred, including the hiring of a new executive vice president of sales. These moves aim to rebuild investor confidence. However, revenue figures for Q1 have not yet been made public. The company is working to streamline operations and restore growth. With new capital and leadership in place, Greenlane hopes to stabilize and return to profitability in the coming quarters.
Accessory and Tech Stocks Poised to Rally in July
Ancillary cannabis companies remain a strong entry point for investors seeking exposure without directly investing in cultivation or retail. Leafly brings a massive consumer reach but needs clearer financial traction. Weedmaps continues to show stable cash flow and no debt, though it must reignite growth. Greenlane is in the middle of a reset, but its restructuring efforts and capital raise could pay off. As the cannabis market matures and regulation evolves, these companies offer unique advantages. July 2025 may provide key opportunities to monitor their progress and consider entry points. Investors should use technical analysis and risk management when exploring trades in this sector
MAPH Enterprises, LLC | (305) 414-0128 | 1501 Venera Ave, Coral Gables, FL 33146 | new@marijuanastocks.com
