U.S. Cannabis Industry Growth Sparks Interest in Penny Stocks to Watch Now
The U.S. cannabis industry is gaining momentum. In 2024, legal retail sales reached about $30 billion. For 2025, revenue is projected to grow by over 13%, reaching $34 billion. Long-term forecasts suggest the market could surpass $90 billion within the next decade. Adult-use cannabis is now legal in 24 states, while medical programs operate in 40 states. Recently, headlines have focused on regulatory changes, including delayed rollouts and new THC guidelines. These developments create both opportunities and risks for investors. Due to the uncertainty, penny stocks often react quickly to news. Traders who closely follow the sector can identify strong potential setups. However, the industry remains volatile and sensitive to policy updates. Therefore, staying informed is critical when considering entry points this week.
Technical analysis is an important tool for navigating cannabis penny stocks. Breakouts above resistance can signal momentum, while volume spikes confirm buying interest. Moving average crossovers also provide valuable trading signals. Yet risk management is just as essential. Traders should use stop-loss orders to protect against sudden reversals. Proper position sizing helps limit portfolio exposure. Because penny stocks are highly volatile, maintaining small positions reduces overall risk. Additionally, setting profit targets in advance prevents gains from evaporating. Recent talk of federal reclassification continues to fuel speculative rallies. However, any delays or setbacks could trigger sharp declines in the market. Therefore, discipline and planning are required to succeed in this environment. By combining careful technical analysis with strict risk controls, traders can approach marijuana penny stocks with greater confidence this week.
[Read More] Marijuana Stock Outlook For Cannabis Investors 2025
Best U.S. Marijuana Penny Stocks for Traders This Week
- Ayr Wellness (OTC: AYRWF)
- Verano Holdings (OTC: VRNOF)
- Planet 13 Holdings (OTC: PLNH)
Ayr Wellness (AYRWF)
Ayr Wellness is a vertically integrated, multi-state U.S. cannabis operator, active in multiple adult-use and medical markets. It cultivates, manufactures, and retails cannabis products. ADick, the company operates brands like kynd, HAZE, Later Days, and The Dispensary. As of Q4 2024, Ayr opened 11 new dispensaries, bringing its total to 97 stores nationwide. The expansion included new locations in Florida and Ohio. Its 67th Florida dispensary and its 4th in Ohio were among these. Furthermore, its new Miami store marked the first dispensary within Miami city limits. The company also expanded into Connecticut, becoming its eighth retail market. Thus, Ayr is moderately sized, yet still scaling across states, even while forming vertically integrated operations. Moreover, it received conditional approval to open operations in Virginia. Hence, its presence is growing amid regulatory shifts.
Latest Financials
Ayr Wellness reported full-year 2024 results with revenue of about $463.6 million. This revenue held flat versus 2023. However, the company posted a net loss of $359.3 million. That loss worsened roughly 31.9% compared to the prior year. Notably, that includes significant non-cash impairment charges, such as $94 million impairment of Florida goodwill. Ayr ended 2024 with approximately $35.5 million in cash. It also generated $9.6 million in operating cash flow for the year. Capital expenditures for FY 2024 were about $17.7 million, below prior guidance of $20 million and down from $28 million in FY 2023. Moreover, Ayr completed deferrals or retirements of nearly $400 million in Senior Notes, pushing maturities to 2026. The company also raised roughly $40 million through the issuance of additional Senior Notes. For Q1 2025, Ayr expects revenue to be down mid-single digits from Q4 2024. However, it expects a modest increase in adjusted EBITDA margin.
[Read More] U.S. Cannabis Penny Stocks to Watch: Market Growth, Legalization News, and Trading Setups
Verano Holdings (VRNOF)
Verano Holdings is a leading multi-state cannabis operator in the U.S. As of mid-2024, it operates in 13 states. The company runs over 139 dispensaries across those states, plus 14 cultivation and processing facilities. In addition, by sometime in 2025, the count rose to 157 retail locations. In Florida alone, its MÜV brand had about 74 dispensaries. Its other retail brands include Zen Leaf and The Cannabis Company. Verano recently entered the Virginia market and expanded in Arizona and Ohio. It also launched adult-use sales in Ohio and converted its Connecticut Zen Leaf stores to hybrid medical plus adult-use. Therefore, Verano shows broad geographic reach. It seeks both regulatory compliance and retail innovation. Hence, it stands among the largest U.S. multi-state operators by footprint.
Latest Financials
In full-year 2024, Verano reported revenue of $879 million (net of discounts). That was down roughly 6% year-over-year. Gross profit for 2024 was $444 million, or about 51% of revenue. SG&A expenses totaled $353 million, or about 40% of revenue. The company posted a net loss of $342 million, or about 39% of revenue. Nevertheless, adjusted EBITDA was $264 million, equivalent to 30% of revenue. Net cash provided by operating activities in 2024 reached $112 million. Capital expenditures for the year were $99 million. In Q2 2025, Verano earned $202 million in revenue. Gross profit was $113 million, or 56% of revenue. SG&A expenses were $86 million, or 43% of revenue. The net loss for the quarter was $19 million, or 9% of revenue. Adjusted EBITDA was $66 million, or about 33% of revenue. It generated $11 million net cash from operations. Capex in Q2 2025 was roughly $10 million. These results show improving margins despite continued losses.
[Read More] Pot Stocks On The Rise With Potential Cannabis Rescheduling In 2025
Planet 13 Holdings (PLNH)
Planet 13 Holdings is a vertically integrated U.S. cannabis company based in Nevada. It operates the famous Planet 13 Las Vegas dispensary, one of the largest cannabis retail and entertainment complexes globally. Additionally, Planet 13 operates dispensaries in Florida, California (including Orange County), and Illinois. Its brands include TRENDI, Leaf & Vine, Dreamland, HaHa, Medizin, and PURC (coffee brand). It also operates event spaces and non-cannabis retail merchandise at some complexes. As of mid-2025, the company owns and operates multiple retail stores across several states, though its total U.S. dispensary count is smaller than large MSOs. Nonetheless, it differentiates itself through upscale branding, large-format stores, and experiential retail. Moreover, it is vertically integrated in cultivation, manufacturing, and retail segments. Thus, it remains a unique player in the U.S. cannabis market.
Latest Financials
Planet 13 reported trailing twelve-month (TTM) revenue of approximately $117.3 million. That figure reflects an 18.2% increase over 2023 revenue of $98.5 million. Despite the growth in topline, it posted a net loss of about $49.2 million for the TTM period. In Q2 2025, it had revenue of $26.9 million. That quarter’s net loss was about $13.3 million. Adjusted EBITDA loss for the same period stood at around $2.4 million. These numbers suggest continued strain in attaining profitability. The company trades OTC under the ticker PLNH, with a market cap of around $88 million. Its TTM price per share (EPS) is-$0.15. Planet 13’s operations reflect high branding costs, paired with investments in expansion and entertainment. Although top-line grows, financials still show consistent losses, especially as the company scales its retail footprint. Transitioning to sustained profitability remains a key challenge.
Traders Eye Breakout Levels, Industry Catalysts, and Proper Risk Strategies
As of September 2025, these three companies highlight distinct strategies and challenges among U.S. marijuana stocks. Ayr Wellness shows aggressive expansion and restructuring efforts, though it remains deeply loss-making. Verano Holdings leads in scale and is improving margins, but still faces large net losses. Planet 13 shines in branding and experiential retail, yet trails in the scale of operations and continues to post losses. Investors should monitor regulatory developments, financial restructurings, and cash burn as key catalysts and risks across these names.
MAPH Enterprises, LLC | (305) 414-0128 | 1501 Venera Ave, Coral Gables, FL 33146 | new@marijuanastocks.com
