Marijuana Stocks in 2025: Is Now the Time to Buy Into the Cannabis Market?
The cannabis industry remains in a bearish phase, with valuations of major players having collapsed from roughly $37 billion in early 2021 to less than half of that in 2025. Oversupply, falling prices, regulatory burdens, and limited federal reform weighed heavily on investor sentiment. In Q1 2025, cannabis‑focused ETFs like MJ and MSOS fell ~26–31%, underlining the sector’s structural pressures. For some, marijuana stocks have not been a favorable investing choice.
The underlying demand growth, regulatory shifts, and evolving state markets imply that long‑term upside potential could lead to more speculation. Investors should proceed with caution, allocate modest exposure, maintain patience, and monitor catalysts like federal rescheduling or SAFE Banking progress that could trigger sector revaluation. Hopefully, the above valuations will soon change, and the number will begin to climb as reform matters are met with true change that favors all legal operators.
Savvy investors are keeping a close eye on marijuana stocks for long-term opportunities, and the bulk of the sector awaits better momentum. At this time, many are preparing and creating a trading plan to capitalize on the moment consistent trading enters the sector. The cannabis industry has come too far to stop now, and it’s only a matter of time before the United States sees the passing of some type of federal reform. Below are 2 marijuana stocks to watch in today’s cannabis sector.
Marijuana Stocks To Add To Your Trading List
- Trulieve Cannabis Corp. (OTC:TCNNF)
- Green Thumb Industries Inc. (OTC:GTBIF)
Trulieve Cannabis Corp.
Trulieve Cannabis Corp. operates as a cannabis retailer. The company cultivates, processes, and manufactures cannabis products and distributes its products to its dispensaries, as well as through home delivery. In recent news, the company has reported its Q2 2025 earnings. 
Q2 2025 Financial and Operational Highlights
- Revenue of $302 million was comparable to last year, with 94% of revenue from retail sales.
- Achieved gross margin of 61% versus 60% last year, with GAAP gross profit of $183 million.
- Reported net loss attributable to common shareholders of $14 million. Adjusted net loss of $8 million* excludes non-recurring charges, asset impairments, disposals, and discontinued operations.
- Achieved adjusted EBITDA of $111 million*, or 37% of revenue, up 3% year over year.
- Generated cash flow from operations of $86 million and free cash flow of $75 million*.
- Cash at quarter end was $401 million.
[Read More] Best Canadian Cannabis Penny Stocks Under $5 to Watch Now
Green Thumb Industries Inc.
Green Thumb Industries Inc. manufactures, distributes, markets, and sells cannabis products for medical and adult-use in the United States. Several weeks ago, Green Thumb made an update regarding releasing its Q2 2025 financial earnings. 
On August 6th, the company will host a conference call and audio webcast at 5:00 PM. The results of their earnings will be up and reported soon after the stock market closes for the day
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