Inergetics Introduces Next Generation Nutraceutical Brands at the 2015 ECRM Tradeshow in Tampa, FL
Inergetics will introduce new next generation brands including Vitamin Whey™ which features an advanced whey protein formula that includes BCAA’s plus 26 vitamins and minerals that targets the growing mainstream consumer usage behavior that is expanding the category beyond body builders.
Also being introduced is Vitamin Way™, a new whole-food-based vitamin line that targets the quickly emerging healthy lifestyle market segment in the Food, Drug and Mass channels.
“These two brand introductions are timed well for current consumer market trends and they also serve to demonstrate at the Inergetics business level, our commitment to our partners and our strategic intent to continuously add value to and expand our corporate value,” said Mike James, CEO.
“We believe that we are the most innovative company in the category. It’s always great to present our team’s work at ECRM to our retail partners. This year we are excited to further realize our vision of Farm to Formula™ product lines backed up by our recognized strong commitment to marketing support. From Bikini Ready®, Surgex® Warrior, Vitamin Whey and SlimTrim, to Vitamin Way, each of our brands targets a specific segment of the marketplace ranging from millennial women who work out to be fit and look fit, to athletes looking for higher performance levels, all the way to baby boomers focused on superior formulas,” stated Jim Kras, Chief Marketing Officer.
For more information, or to speak with Inergetics, please contact Inergetics at 908-604-2500 or visit room Esplanade Suite II at the Hilton Tampa Downtown, June 23rd – 25th, 2015.
Inergetics’ portfolio of brands includes: Vitamin Way™; the whole-food-based vitamin line focused on quality and value, Vitamin Whey™; the great tasting, advanced whey protein shake with 26 vitamins & minerals; Surgex® Sports Nutrition, the preferred nutritional supplement of Army Sports; Bikini Ready®, a leader in weight loss lifestyle solutions; SlimTrim, the affordable, premium value diet brand; OmEssentials®, a line of scientifically advanced nutritional supplements designed to further the health and wellness of yoga practitioners and active individuals and Martha Stewart™ Essentials, a complete line of whole-food-based supplements created specifically for women.
To learn more about Inergetics, visit www.inergetics.com, and the Inergetics brands’ websites at: www.vitaminwhey.com, www.vitaminwaynutrition.com, www.surgexsports.com,www.surgexsportsblitz.com, www.slimtrim1.com, www.slimtrim.net,www.bikinireadylifestyle.com, www.kahunasands.com, www.omessentials.com,www.marthastewartessentials.com,
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