Lawmakers in Colorado plan on making the image of getting high less attractive to children by prohibiting animal, fruit, and people shaped gummies. House Bill 16-1436 officially went into effect this past week, banning the sale of specific pot gummies in an attempt to prevent children from consuming them. A report from ABC News shows that lawmakers decided to ban the shapes because even adults had a tough time identifying the difference between regular and marijuana-infused gummies at a meeting that addressed the issue.
“That really highlighted that we need to take some action here and make sure these products are not to be mistaken, particularly anyone under the age of 21,” Mike Hartman, director of Colorado’s Department of Revenue, reported.
Edibles in geometric shapes, like stars, are permitted. Though the potency needs to be bolded, so consumers have clarity about strength. It must be highlighted in a font that’s a minimum two sizes bigger than the typography on the rest of the label. The print needs to be at least 10-point font, bold and either highlighted or framed in a square or circle.
“These regulations reflect extensive stakeholder input focused on public safety and legislative intent. Marijuana products in shape and branding should not be enticing to children and we want consumers to be educated about the potency of the products they are buying, these rules ensure that to be the case,” Hartman stated in the report. “This is an important step in maximizing the State’s public health and safety by keeping marijuana out of the hands of minors and raising consumer awareness.”
Now obviously a number of people will complain about the new ban. But there is hard evidence that kids have accidentally eaten cannabis-infused gummies.
According to a paper published in 2016 JAMA, pediatric marijuana exposure advanced greatly in Colorado, by 34 percent, in comparison with the rest of the United States between 2009 and 2015. The state legalized the sale of recreational marijuana back in 2012.
Some may debate that it’s up to the parents to watch their kids, but it’s nearly impossible to make sure that children won’t find the stash, Sergeant Jim Gerhardt of the Colorado Drug Investigators Association, reported on the Today show.. “Kids are going to be enticed by this. They’re going to want to get into this stuff. Banning it is the only way to deal with it.”